Privacy Policy

Last updated: October 2026. This policy explains what information Midlife Plate (“we”) collects when you visit midlifeplate.com and how we use it.

Information we collect

  • Information you give us: your name and email when you comment, contact us, or subscribe to our newsletter.
  • Automatic information: IP address, browser type, device, and pages visited, collected through cookies and similar technologies, including by analytics and advertising partners.

How we use it

  • To run and improve the site and respond to messages.
  • To send newsletters you request (unsubscribe anytime via the link in every email).
  • To show ads and measure their performance.
  • To prevent spam and abuse.

Cookies and advertising

We may work with third-party advertising partners (such as Google AdSense, Mediavine, or Raptive) that use cookies to serve ads based on your visits to this and other websites. Google’s use of advertising cookies enables it and its partners to serve ads based on your visits. You can opt out of personalized advertising at Google Ads Settings or aboutads.info.

Comments

When you comment, we collect the data shown in the form plus your IP address and browser user agent to help detect spam. An anonymized hash of your email may be provided to the Gravatar service to show your profile picture.

Sharing

We don’t sell your personal information. We share data only with service providers that help run the site (hosting, email, analytics, advertising) or when required by law.

Your rights

Depending on where you live (for example, California under the CCPA/CPRA or the EU/UK under GDPR), you may have the right to access, correct, delete, or opt out of the sale or sharing of your personal information. Email hello@midlifeplate.com to make a request.

Children

This site is not directed to children under 13, and we do not knowingly collect their information.

Contact

Questions about this policy? Email hello@midlifeplate.com.

Protein quiz and free meal plan

When you take our protein quiz, your answers (such as menopause stage, goal, eating style, and weight) are processed in your browser to show your result. They are not saved unless you request the free meal plan.

If you request the plan, we store your first name, email address, the date, the form you used, your calculated protein range, and your consent. We use this only to send the plan and occasional Midlife Plate emails. We may use an email service provider (such as Kit) to send those emails; they process your data on our behalf. Every email includes an unsubscribe link, and you can ask us to delete your data at any time through our contact page. We never sell your email address.